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Marketing schemes of a simpler age...

January 10, 2010

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Out of curiosity, guys- is this effective?

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Postcard from the Romantic Road in Germany!

Oh L'Amour! Local wine, medieval castles, rolling hills and a winding river... the place for love. No, not Paris. I am talking about the Romantic Road (Romantische Strasse). Romance might not be the first word that comes to mind when you think of Germany, but that's where you would be wrong. Kim and Clark, of To Uncertainty & Beyond, sent the postcard above from this gorgeous region of western Germany. This strasse stretches 353 km from just below the city of Frankfurt down to Munich and the Bavarian Alps in the south.

Of the beautiful towns, medieval fortresses, and Gothic churches you can find, you have probably at least heard of the Neuschwanstein Castle. This stunning castle sits high up on a rugged hill amidst the Bavarian Alps, inspiring the design of Sleeping Beauty's castle in Disneyland.
However, you may not have heard of Nordlingen or Rothenburg ob der Tauber, two other gems along the road. The former, Nordlingen, has maintained its medieval character with i…

Winning a peace prize

I knew I wanted to get away for my birthday. Where didn't matter. But I didn't want to stay put.

I have not felt at home or at peace since I have gotten back to Rome. There are a whole series of reasons why; the biggest are that my kitty died and that the apartment that we moved into has had an endless stream of ridiculous problems. This combined with a lot of smaller issues, like my old-reliable computer crashing, getting backed into in our new car and being investigated by the Quebec tax commission, has just made it feel like, despite my best attempts, I haven’t been able to make Rome feel like home again.

And probably because of the stress of it all, I keep getting sick and being sick makes everything worse because you can’t run around and ignore your problems. You have to sit still and face them, which means that I have been forced to stay inside, in this seemingly cursed apartment, living in the absence of Matteo and staring at my broken computer screen.

So of course, I …

Goodbye 2016: The end we were all waiting for

2016: the year everyone wanted to end. It just seemed like the bad news was everywhere: in politics - the ugliness of the US election and the unknown aftermath of the British vote; in the news - the horrifying Aleppo conflict and the endless stream of refugees needing homes in places that can’t or won’t accept them, the disgusting terrorist attacks at celebrations; in Hollywood - the unexpected deaths of so many young, beloved and talented celebrities …

Even in our personal lives, everyone I knew seemed to be dealing with something: health issues, job issues, relationship issues, children issues… no area went untouched; it was all fair game this year.

And it seemed like it wouldn’t let up; when you got over one bad news, another one appeared. And the new wasn’t just bad, it was usually really bad. Often times, it was unexpectedly, shockingly bad.

Every year has its share of problems, sadness and loss though, so I don’t know why 2016 was just so tough. But somehow, it just was, for all…

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All photos & text by Karen Mardelli (unless otherwise noted) Copyright: Karen Mardelli

Marketing schemes of a simpler age...

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